Why the bleed line matters

During printing, small shifts can happen when your product is trimmed. If your background doesn’t extend to the bleed line, these shifts can leave unwanted white edges.

When background colours or images extend to the bleed line, this is called full bleed. Full bleed ensures your background prints all the way to the edge of your product.

Design example showing where to place text and images using safety, trim and bleed lines.

How to design with the bleed line

To get the best result, follow these guidelines:

Extend background colours and images all the way to the bleed line.
Keep important text and logos inside the safety line, away from the edges.
Use the guiding lines to position your content.

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